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The Neurosis of Long Term Habit Change

Just had a smart conversation yesterday about this. It's been something I've been thinking on for a while.

There's a bit of a problem with long term habit change. If you're working on something that takes a while to achieve, you spend a lot of time falling short of your target and aware of it.

So, let's say you were currently drinking a lot of soda, and you want to quit.

You start replacing soda with other drinks, trying to order different things at restaurants, buy other things, turn friends and family down when they offer you a soda, get a bottled water instead of a coke at the movie theater with popcorn, etc, etc, etc.

Sometimes you go to a barbecue or a cheap lunch with pizza, and the only drink is soda. You try to just have nothing those times.

Make yourself uncomfortable and earn $20

On DROdio

three wifi flight passes for $6.50 each

Buy three (or more) flight pass codes for $6.50 each, and sell them for more to passengers on the flight.

I like little exercises like this (like when I hacked a Vegas cab line), because being a salesperson is uncomfortable. Creating value can be a scary, anxiety ridden process. You have to talk to people you don't know, who aren't expecting to talk to you, and often whose first reaction isn't welcoming. You have to overcome all these obstacles and get them to see the value you're bringing.

That's why while making $20 off a couple of passes isn't a material amount of money, it's very material in the skills you need to use and hone to sell other, more expensive services or goods.

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